Amazon vs Walmart – Products Sold in April 2017

As of April 2017, Walmart has a total of 23.5 million products on sale while Amazon has 332 million products.

Walmart has only 7% of what Amazon has to offer.

Walmart is the second-largest online mass merchandiser behind Amazon, but it’s only a distant second. With $136 billion in total sales last year, Amazon has other assets and services as well, namely a variety of video, entertainment and other services available through its Prime membership.

Here is the comparison for the number of products on sale at Amazon and Walmart



The Battle is Heating Up

It seems Walmart isn’t going to be able to out Amazon anytime soon. The e-commerce giant is focusing on getting products to its Prime customers as quickly as possible, expanding its Prime Now service and testing delivery by drone. Convenience is the name of the game at Amazon.

Walmart is giving shoppers a clear incentive to make in-store pickups, turning their brick-and-mortar locations into a virtue. Walmart’s holiday quarter U.S. online sales surged 29%, but they have been even more aggressive this year. They continue to make online acquisitions, including niche retailers ModCloth, Moosejaw and Shoebuy, for millions of dollars. 


                         Walmart                                                                                                  Amazon



Prominent Changes Since Last Month

Walmart’s product portfolio has risen by 1.5 million since last month. It’s a huge leap since it had only 8 million products a year ago. Amazon has dimmed in product count this month, with a drop of 42 million products. For a big e-commerce giant like Amazon, changes like these can vary each month.


Here’s the top 10 categories at Walmart



Quite similar to last month, the “Home” department is at the top with Jewelry and Electronics following behind.
Below is a table of the count of all the categories at Walmart


Home                               3,783,501
Home Improvement1,941,668
Auto & Tires1,787,303
Sports & Outdoors1,058,132
Cell Phones867,845
Party & Occasions860,336
Arts, Crafts & Sewing497,598
Household Essentials402,663
Patio & Garden402,434
Movies & TV122,215
Musical Instruments109,267
Photo Center87,351
Video Games24,254
Gifts & Registry18,218


Join the conversation

Turn websites into meaningful and structured data through our web data extraction service