Amazon vs Walmart – Products Sold in April 2017

As of April 2017, Walmart has a total of 23.5 million products on sale while Amazon has 332 million products.

Walmart has only 7% of what Amazon has to offer.

Walmart is the second-largest online mass merchandiser behind Amazon, but it’s only a distant second. With $136 billion in total sales last year, Amazon has other assets and services as well, namely a variety of video, entertainment and other services available through its Prime membership.

Here is the comparison for the number of products on sale at Amazon and Walmart



The Battle is Heating Up

It seems Walmart isn’t going to be able to out Amazon anytime soon. The e-commerce giant is focusing on getting products to its Prime customers as quickly as possible, expanding its Prime Now service and testing delivery by drone. Convenience is the name of the game at Amazon.

Walmart is giving shoppers a clear incentive to make in-store pickups, turning their brick-and-mortar locations into a virtue. Walmart’s holiday quarter U.S. online sales surged 29%, but they have been even more aggressive this year. They continue to make online acquisitions, including niche retailers ModCloth, Moosejaw and Shoebuy, for millions of dollars. 


                         Walmart                                                                                                  Amazon



Prominent Changes Since Last Month

Walmart’s product portfolio has risen by 1.5 million since last month. It’s a huge leap since it had only 8 million products a year ago. Amazon has dimmed in product count this month, with a drop of 42 million products. For a big e-commerce giant like Amazon, changes like these can vary each month.


Here’s the top 10 categories at Walmart



Quite similar to last month, the “Home” department is at the top with Jewelry and Electronics following behind.
Below is a table of the count of all the categories at Walmart


Category Count
Home                                3,783,501
Jewelry 2,615,803
Electronics 2,459,727
Home Improvement 1,941,668
Auto & Tires 1,787,303
Office 1,584,074
Clothing 1,496,350
Seasonal 1,221,503
Sports & Outdoors 1,058,132
Cell Phones 867,845
Party & Occasions 860,336
Books 679,457
Arts, Crafts & Sewing 497,598
Toys 437,289
Household Essentials 402,663
Patio & Garden 402,434
Beauty 273,949
Health 262,381
Music 183,937
Food 152,828
Movies & TV 122,215
Musical Instruments 109,267
Pets 107,384
Baby 92,250
Photo Center 87,351
Video Games 24,254
Gifts & Registry 18,218
Pharmacy 3,285



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